Mobile Application Development
Originally these apps were not recommended as the authoring tools themselves had bugs, deployment issues and just didn’t deliver a great end-product. Nowadays however, massive funding has allowed these authoring tool providers to fine-tune their software and we are getting closer and closer to their Native cousins.
These apps also have the ability to communicate with a devices hardware but with one fundamental difference: The experience is the same across all platforms meaning the UX or User Experience needs to be carefully planned so that all device users can navigate through its contents just as easily as if it were Native to them. Most smartphone users these days have the ability to work things out themselves but we impress the importance of an awesome UX as this can make or break your applications longevity.